Designing and Improving Cars through 3D Renderings

September 29, 2010

Seeing what a car looks like before it even hits the production line can save not only thousands of dollars but also save tons of work hours for a car manufacturing companies. The idea of having a fully realized and fully stylized car in the form of a lush 3d rendering has been adapted and embraced by both the European and Asian car manufacturers in producing their top of the line cars.

In the first place 3D renderings have been the pit stop of car companies. It comes after the initial and final design in the drawing board and comes just before it begins its tour on the production line. This has been done for years now with no signs of stopping and changing; on the contrary many car designers have come to rely on 3D renderings as a way to improve future car designs. From massive trucks to the simple and earth friend hybrid cars that can be spotted on the streets, just about every automobiles in production have used 3D renderings.

It’s amazing to think how something that can be seen from a computer monitor to become something as cool or as futuristic looking as automobiles.

How Stereo 3D is Shaping Broadcasting

September 28, 2010

With Hollywood now fully embracing the benefits of Stereo 3D for their films, broadcast stations and major networks should also consider following soon. Because when you think about it, people would always look for what’s latest and what’s the most attractive and whats more attractive than watching stereo 3D newscasts at the comfort of your own home.

With the inception of new and improved television sets with stereo 3D capabilities from major electronics firms from around the world, it would be no time before we actually get our news feeds wearing polarized glasses and enjoying the latest soap operas in full 3D. 3D broadcast may or may not be big. But it’s the thought that’s really exciting. In the world of television, broadcasting and ratings, being the first to provide the millions of audience watching with 3D broadcasts will be something huge.

It’s going to be a game changer and will most definitely affect how businesses will deal with networks and broadcasting studios. Logically speaking, adapting Stereo 3D broadcast opens new doors not only for off-shoot new media but also for existing business. Come to think of it, everybody benefits in the long run.

3D broadcasts will most definitely take advantage of animation companies that can provide high quality and superior stereoscopic 3D content creation. They will practically go with the animation company that can provide great services with fast turnaround time and dependability.

This will be the scenario five to ten years from now with the technology being sparser and more available.

Making Magic through 3D Animation

September 27, 2010

3D animation is a lot of things for a lot of people and industry. It can be used in architecture as in through precise and eye popping 3D walkthroughs. Medical animation has also been used in order to teach and educate future doctors and medical practitioners as well as patients regarding diseases and illnesses and how to prevent them in the future.

Give a quick run through your favorite email or the best web browser with the right keyword and you’ll be treated to thousands of 3d images that also feature impressive optical illusions. Even artistic websites such as deviantart and other similar websites can also features cool optical illusions and other 3d related eye candy that can make almost everybody go “wow”.

3d animation has gone a long way from the basic stuff we’ve seen on the silverscreen and on TV to something as full blown as 3d street art that can be easily removed or wash but takes hours on end to prepare and conceptualize.

3D Walkthroughs for Video Games

September 23, 2010

It’s funny to think how video games have evolved from simple sprites and pixels to what it is now; immense, immersive worlds where players get sucked in and play the game for hours at ends.

What’s currently selling like hot cakes in the market happens to be one of this year’s top grossing video games entitled Halo: Reach. The video game is chock full of gorgeous graphics and massive worlds. Sample 3D walkthroughs and videos that have appeared on the Internet have been giving gamers and fans a taste of the new world that awaits them when playing the game.

But what was gaming, particularly first person shooters like back in the 90s or even, dare I say it, the 80’s?

In my opinion, old-school games such as Doom and Wolfenstein showcased what the technology at the time had to offer? Sure there were million dollar budgets back then for games like Doom and as such, game developers had to make do with what they had at the time being. But despite the technological hurdles these developers have faced, lady luck and a lot of hard work has given us these classic games that have withstood the test of time and may just have influenced pop culture in more ways than one. Doom’s 3D walkthroughs with corridors and emulating a never-ending has become for awhile, the official screensaver for millions of desktop computers all over the world.

Dungeons, Dragons and Animations

September 22, 2010

Dragons have both terrified and captured the hearts and minds of kids and adults alike. These mythical creatures are also Hollywood’s trial by fire for any animation studios because of the sheer size of the work that encompasses the creation of dragons. If anything, dragons in the silver screen have evolved from simple stop motion animation to complex pixels, polygons and other shapes and textures.

Recent movies such as “Reign of Fire” and “How to Train Your Dragon” have showed us that dragons in movies come in various ranges and sizes.

For the movie Reign of Fire that stars Matthew McConaughey opposite Christian Bale showed a society on the brink of destruction thanks to ferocious dragons. Rob Bowman, director for the movie wanted to have dragons that were as vicious and as organic as possible, which was given to The Secret Lab. Secret Lab’s co-visual effects supervisor Dan DeLeeuw stepped up to the plate to unleash the beast. DeLeeuw has previously worked with Hollywood blockbusters such as Mighty Joe Young and Armageddon and has a vast amount of experience in dealing with animation and CGI. But he admits that the challenge was worthwhile. He relates about building the dragon for Reign of Fire in three parts. Sketching the design on paper, sculpted it in clay and later building the dragon in the computer, stating that the scales alone were “mind-boggling”.

This process has been done in various animation companies regardless if they are building dragons or 3D walkthroughs or floor plans. All animation firms that wants high quality outputs for their clients subscribes fully to these methods. Take companies like Animation-1 and Both companies require utmost precision in crafting the best animated walkthroughs and 2 dimensional or 3d floor plans for their clients.

While “Reign of Fire” showed the brutality and ferocity of these mythical creatures, Dreamworks’ “How To Train Your Dragon” followed a more wholesome and comedic path. The movie follows Cressida Cowell’s famous book about the friendship between Viking Boy Hiccup and his dragon Toothless. Animation wise, no images were animated without researching about the place and the various animation effects for fire.

3D Renderings – The New Age Painting

September 21, 2010

Painting as an art has thrived for centuries now with no sign of stopping or declining. Talk a walk along scenic Paris or New York and you can still see people painting the River Seine or the busy Manhattan cityscape.

But with the continuous improvement in the way we develop art and technology; new forms have emerged from the obscurity in the form of digital artists and their 3D renderings.

But what exactly is a 3D rendering and how is this becoming a force that may one day rival the traditional line art or painting? 3D rendering is a 3D graphics process of automatically converting 3D wire frame models into a 2D image with hints of 3D photorealistic effects using a PC or other computers.

3D renderings can be done in two ways. Either through real time or non-real time; interactive mediums fall under the category of real time 3d renders with calculations displayed at speeds of 20 – 120 frames per second. Feature films and videos are on the other hand are categorized as non-real time 3D renderings.

3D renders have become the latest canvass for the modern day artist because it has everything an artist would look for and need in their artwork. The artworks can be done and reproduced in high resolution or low resolution, they can easily be shared with other people through the use of the Internet and they can also be edited and changed on the fly.

The new age digital artists have it all made for them whether they like it or not. For those that have easily embraced it, renders can be improved and honed while non believers can experiment and try to get a feel of the whole idea and concept.

James Cameron’s Avatar and it’s Impact in Animation

September 20, 2010

Academy Award winning director James Cameron has as of late become the face of change and innovation in the world of animation thanks to his work in the film “Avatar”. Cameron’s movie about an adventure of a paralyzed former marine who journeys to the world of Pandora to help out in evacuating the natives called Na’vi.

Cameron’s Avatar not only garnered critical and commercial success but also earned millions in box office earnings. He is currently developing material for the next installment of the movie, which he plans on turning into a trilogy.

Aside from the success, Avatar also pushed the boundaries of animation and computer technology. Cameron originally planned to direct and craft the movie after directing “Titanic” but was faced with dealing with technology not suitable for the movie. He patiently devoted his time writing and producing documentaries while waiting for the perfect time to bring about Avatar to the world. By 2007, Cameron had finally begun preliminary shooting for the film which starred Sam Worthington and Zoe Saldana.

Along the way, James Cameron developed various technologies for shooting virtual characters, or characters that were only present in a computer. He also developed the ideas behind the principles of 5D technology which is gearing up to become the future face of how we view movies or television.

Changing and improving is the true nature of the animation industry, let alone the entire business. Companies such as and Animation-1 have just been doing the same for architects, real estate brokers and home builders. Both companies have partnered to provide customized 3D interactive walkthroughs, 3D renderings and even 2D or 3D floor plans that will help boost and enliven presentations and floor plans.